Welcome to My World

What's the best way to get to know a place? Meet the locals. We created the Welcome to My World series to highlight different cities from a local's perspective. I led the creative direction and strategy for video, digital and social content that transported viewers to new places and perspectives—while also highlighting Marriott hotels and showing how the Boundless Card can take you there.

This series helped us tell richer, more authentic stories to build brand awareness and keep people dreaming about what's possible. | loved this series, the incredible people we met, and the stories we were able to tell. We leaned into passions that anyone could enjoy while traveling: art, food, and wellness. An online hub captured each city's itinerary for people to start planning their next trip. The stories are fun and bring each city to life.